17th september 2012

MEDIA STUDIES

Key concept:   audience

·         What pleasures the audiences get from different media and texts.

·         How audiences are targeted

·         Difference between primary and secondary audience.

·         How and why different audiences read texts differently (preferred negotiated, oppositional readings.  The idea of an active audience- uses and gratification)

·         How and why an audience might be positioned.

·         How and why institutions construct an audience.

·         What audience profiling is (demographics and psychographics)

AUDIENCE: is a very important concept throughout media studies. All media texts are made with an audience in mind, i.e. a group of people who will receive it and make some sort of sense out of it. And generally, but not always, the producers make some money out of that audience. Therefore it is important to understand what happens when an audience “meets” a media text.

DOES IT HAVE AND AUDIENCE?

Media producers have spent a great deal of time and money finding out who might be interested in their idea.

·         Income bracket/status

·         Gender

·         Location

·         Age

·         Race

THIS IS CALLED DEMOGRAPHICS

Audiences are divided into:

·         Less than 15

·         15-25

·         25-35

·         35-55

·         55 and above

PSYCHOGRAPHICS

This is a way of describing an audience by looking at their behavior and personality traits. Psychographics labels a particular type of person and makes an assessment about thierviewing and spending habits.

DIARY ENTRY 3

THURSDAY 15TH NOVEMBER 2012
We pitched our presentation that was on prezi and it was filmed by Jack Hill and was posted on the shared area so we could post it on our blogs. Our presentation was judged and we were all given feedback on the feedback sheet which was also posted on the shared area and it is on my blog.
The feedback given to us was reasonable and we were asked to increase the budget of the film, our original budget was $6million. We have then decided to change the budget to $12million because of the  characters used and the fact that it is a zombie film we need space, costume, make up and a lot of extras.

CIVILIZED PREZI-ENTATION

Untitled Prezi on Prezi

CIVILDEAD FEEDBACKS

The feedback were ok!, not what I expected because I put a lot of hard work and thought to by project and taught I deserved a better star rank but I still take the criticism to heart and now I know what to do to improve by presentation.
overall the feedback was relatively the same and they said that the narrative was not very clear but the idea was good.

Their comment was that the budget income was too low and that we needed to increase the budget because of the type of film we are making and because the people we casted to play the characters are big in the film industry and will demand a big pay.
The cast was good because it will appeal to a variety of audiences.
Overall I think that the film presentation on prezi and the actual pitch in class was good and I worked hard at it.

CIVILDEAD VIDEO PRESENTATION

DIARY ENRY 2

THURSDAY 8TH NOVEMBER 2012
We started working on our presentation for the pitch.
We came up with the mane of the film, "civilized" and the characters of the film. The name of the film was because the film is about post zombie apocalypse and the film follows the lives of zombies and their civilized lives. The name relates to how the zombies live in the society now and how they created their own law and how they now live like civilized people.We also came up with the budget for the film and the different stars to play the parts.

DIARY ENTRY 1

TUESDAY 6TH NOVEMVER, 2012
Leanne Whittaker {media teacher} splits the class into different groups and i was grouped with Alfie Irvring, Elle Meade. the film we were asked to create , as homework was not a good choice to be used so i came up with a different idea for the film, which was about the aftermath of a zombie apocalypse. The film follows the lives of some survivours of a zombie apocalypse as they find a safe haven and they finally find the cure for zombie and head out to try and cure the ones that are dear to them.
We were asked to create an idea for the whole film but we will end up making only the title sequence.